Over the past decade, we have noted a deliberate absence of an overt articulation of a business process for managing the Intellectual Property (IP) assets of the organization. Surprisingly, the lack of a formal discipline around managing the IP asset portfolio as an organized business process is not merely a phenomenon at companies where IP is not a core strategic driver for companies.
Rather, even household name companies in the software high technology as well as pharmaceutical/biosciences arena that live and die by the lifespan of their patent rights manage their IP assets using a very silo oriented, administratively driven business function, rather than a multidimensional business process with people, processes and technology interdependently interacting across organizational boundaries, intra and inter company.
This article is meant to introduce and define the concept of a business process approach to proactively managing an IP asset portfolio (Part I) as well as propose that this approach be the foundation for optimizing the risk, opportunity capture and cost of the IP management process, a topic that will be addressed in Part II.

Seminar Information
Seminar Date:
April 24, 2012
THE INTELLECTUAL PROPERTY (IP) LIFECYCLE: A CASE FOR A BUSINESS PROCESS APPROACH TO MANAGING AN INTELLECTUAL PROPERTY PORTFOLIO
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