THE CLEAN ENERGY CHALLENGE: IP & Licensing Basics
Summary
IP & Licensing Basics provides a survey of the basics of intellectual property (IP) and licensing. It builds a practical understanding of core IP and licensing concepts from both the business and legal perspectives. This course, taught by both legal and business experts working as a team, is divided into five topics with examples, exercises and interaction between instructors and fellow students. Topics include: Introduction to IP; Basics of IP Commercialization & Licensing; Determining Reasonable License Fees & Royalty; Managing Risks; and a Licensing Case Study.
Why You Should Attend
There is more emphasis now than ever before on commercialization, company formation and job creation from the billions of dollars invested annually in research and development at America's universities, government laboratories and small businesses.
This course will give you the tools you need to understand and participate effectively in the process of protecting IP and facilitating its commercialization.
Course Details
The course is divided into the following modules:
February 15, 12:30 - 2:30 ET
Module 1. Introduction to IP: Introduction to the different types of IP including patents, trademarks, copyright, trade dress, and trade secrets.
Module 2. Basics of IP Commercialization & Licensing: Introduction to licensing, including reasons for licensing, description of licensing agreements, infringement, competition law, and relationship-building.
February 22, 12:30 - 2:30 ET
Module 3. Determining Reasonable License Fees & Royalty: Licensing risks and rewards, different valuation methods (e.g., Market, Financial, Cost) and their pros and cons, and royalty structures.
Module 4. Managing Risks: Identifying and managing different types of risk, including confidentiality, infringement, liability, collection of royalties and other fees, and unlicensed competition.
March 1, 1:00 - 2:00 ET
Introduction to Negotiation and the Licensing Game: Students put into practice what they've learned by dividing into licensee and licensor teams and then discussing and negotiating terms of a licensing case study, based on both public and confidential information they are given.
March 22, 1:00 - 2:00 ET
Case Study Debrief: Results from the negotiation sessions are reported and analyzed with emphasis on living with the deal.
Price:
$0.00
| Seminar | Product |
| Introduction to IP & Basics of IP Commercialization and Licensing | Live Event + Archive |
| Determining Reasonable License Fees & Royalty and Managing Risks | Live Event + Archive |
| Introduction to Mock Negotiation | Live Event + Archive |
| Case Study Debrief | Live Event + Archive |
